Friday Favorites - A look at Small Business Marketing this Week
Friends, it’s been a few weeks and I’ve had quite the deal of life taking me away from this blog. As small business owners, I am sure you’ve been there and sometimes it’s not easy to avoid. I’ve taken my time to focus on my clients, always the priority, but now that I have a moment to share again – I am breaking down my favorites for this you this Friday!
These are stories I love, marketing inspiration, kindness in the world, and general things that pique my interest. All gathered for you to read in one place.
Smartbrief: 5 Marketing Musts to Drive Business Success: Beth Comstock, American business executive and current Vice Chair of General Electric, once said: “Marketing's job is never done. It's about perpetual motion. We must continue to innovate every day.”
Entrepreneur: 5 Online Marketing Tips for Small Businesses in Competitive Service Industries: Small online marketing budgets are common among service providing brands, but that doesn’t mean the results have to be small. Little things like knowing which channels are best and what tweaks can help you increase conversion rates go a long way.
SmallBizTrends: Marketing is the #1 Problem According to Small Businesses: 9 Ways To Do Marketing Effectively: Generating and retaining customers is the lifeblood of every small business in the world. Which is why it’s no surprise that business owners find marketing the #1 biggest challenge.
How are you using marketing to grow your business?